Strategic Management Pdf Notes For Mba

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Strategic management mba notes pdf STRATEGIC MANAGEMENT Semester III UNIT I STRATEGY AND PROCESSConceptual Framework for Strategic Management, The.

An overview of the strategic planning process including mission statement, environmental scan, strategy formulation, implementation, and control. Uses a framework proposed by Collins and Porras to describe three components of business vision including core values, core purpose, and visionary goals. Describes the role of strategy at the corporate level, business unit level, and functional or department level of the firm. How a PEST analysis fits into the environmental scan. Provides some examples of the political, economic, social, and technological factors of the external macroenvironment. The role of SWOT analysis (strengths, weaknesses, opportunities, and threats) in strategic planning, including an overview of the TOWS matrix.

Explains the concept of competitive advantage, using a diagram to illustrate how distinctive competencies and positional advantages create superior value. Discusses the five forces, including rivalry, the threat of substitutes, buyer power, supplier power, and barriers to entry.

Introduces the three generic strategies of cost leadership, differentiation, and focus. Discusses issues related to multiple strategies, and compares the three strategies with respect to their ability to defend against the five industry forces. The value chain as proposed by Porter. Kulvadhu Marathi Serial Title Song Mp3 Download.

Describes value-creating primary and support activities and how value chain analysis can be useful in developing a competitive advantage. The benefits and drawbacks of vertical integration, situational factors influencing the decision, and alternatives to vertical integration. The concept of horizontal integration, its advantages, and pitfalls.

Igor Ansoff's product-market matrix for corporate growth. Presents some considerations for selecting the optimal growth strategy. Describes the portfolio planning matrix that classifies business units as Cash Cows, Stars, Question Marks, and Dogs. The GE / McKinsey portfolio matrix, including some factors that contribute to industry attractiveness and business unit strength. A summary of C.K.

Prahalad and Gary Hamel's concept of core competencies and implications for corporate management. Discusses the sources of competitive advantage, the nature of competitive advantage in global industries, types of international strategy, analysis of global cost structures, globalization of service businesses, emerging economies, global knowledge management, and country management. Diagram of Michael Porter's model of national advantage with explanations of the individual points of the diamond framework and the diamond as a system, concluding with an example from the Japanese fax machine industry. A summary and comparison of the four major modes of foreign market entry, including exporting, licensing, joint venture, and foreign direct investment. / Strategy .